COVID-19 Vaccination Communications Toolkit

Each of us can contribute to educating our communities about the importance of COVID-19 vaccines. This toolkit provides resources and guidance for community-based organizations and other agencies promoting COVID-19 vaccine confidence.

Toolkit Purpose

Our Googe Drive folder has materials you can use at your clinics and as you work with community members and vaccine clinics. Review these resources to help build COVID-19 vaccine confidence by addressing concerns, answering questions, and having meaningful conversations.

5 Key Points to know about the COVID-19 Vaccine

Use these talking points when going out to our communities to initiate conversations. Print this postcard to have handy for when you are working with the community.

Millions of people in the United States, including millions here in Colorado, have received COVID-19 vaccines, and these vaccines have undergone intensive safety monitoring so you can feel safe getting vaccinated.
You may experience side effects after receiving the vaccine. Side effects are normal signs of your body building protection and usually go away in a few days.
COVID-19 vaccines are free for every person 12 and older regardless of immigration status. No residency, identification, or insurance documentation is required.
When you’re fully vaccinated you can feel safer when hanging out with friends and family.
Talk to your health care provider or local clinic about the COVID-19 vaccine. And, you can always call the Tri-County Health Department to answer any concerns you have, including how to get a vaccine.

Online Trainings

The Protect | Me You Us: 3-step process to maximize COVID-19 vaccine acceptance (CU and Behavioral Health & Wellness)

Print, Download and Share
Resources and Guidance
Answers to Common Questions
Building Vaccine Confidence

Fillable Flyers

Fillable Vaccine Clinic

Download, open in Adobe Reader and add the Time and Date, Clinic Name, and Address. Cobrand by adding your logo to the right of the Tri-County Health Department logo. 8.5x11 English | Spanish and 11x17 English | Spanish

Nearby Vaccine Clinics

Download and open in Word and add nearby clinic information, including location, days and hours, and other details. English and Spanish.

Door hanger - Hug Loved Ones Again | Feel Safe at Work Again in English and Spanish

Download and open in Adobe Acrobat Reader to insert your event information. Add your logo to the left of the Tri-County Health Department logo. Template with tear-off included or Template without a tear-off

Fillable Yard Sign

The bottom left has a place to add your logo. Arrows are in different directions for the front and back. Free COVID-19 Vaccine Clinic Today (English and Spanish)

Share our vaccine clinic flyers

English or Spanish with locations and times

Social Media

Download and posts Facts about vaccines and share any of our posts on Facebook | Instagram | Twitter
Power the Comeback campaign to inform and educate Coloradans about the COVID-19 vaccine and encourage them to get vaccinated (CDPHE)
Vaccine Quick Shots: a social media campaign with graphics to download and sample copy for Facebook, Twitter, and Instagram (CDPHE)
Vaccine messaging and graphics to download for print and social media (CDPHE)
Vaccine messaging and graphics encouraging getting the COVID-19 vaccine for various social media channels (CDC)

Videos

Our YouTube has videos to share from local Faith leader videos and a commercial La victoria contra COVID-19 se logra en equipo (Victory against COVID-19 is achieved as a team)

Power the Comeback campaign (CDPHE and us):

Educational Videos
Awareness ads, English and Spanish
Testimonial videos, English Spanish
Vaccine awareness video in English and Spanish
Vaccine testimonial videos in English (15 seconds and 30 seconds) and Spanish (15 seconds and 30 seconds)
15- and 30-second videos in English and Spanish encouraging people to get the COVID-19 vaccine

THE CONVERSATION: Between Us, About Us (The Kaiser Family Foundation )

THE CONVERSATION / LA CONVERSACIÓN is a national campaign with Black and Hispanic and Latino health care workers answering questions about the COVID-19 vaccines.

Fact Sheets

How to clearly address common concerns about the COVID-19 vaccine (Colorado Vaccine Equity Taskforce)
Useful information about equitable vaccine implementation to help ensure equal access for all communities (CDC)
Tips for increasing vaccine confidence through communication and community engagement (CDC)
Deciding if you want to get a COVID-19 vaccine? common questions about the vaccine- English | Spanish (CDPHE)

Community Partners

Local partners created materials that you can share.

iNOW New American Neighbors video project offers to build vaccine confidence.
Adelante Community Development offers a video in Spanish featuring the recent vaccine clinic at Mile High Flea Market and discussing why getting vaccinated is important.

The Colorado Department of Public Health and Environment provides a comprehensive list of communication resources. You also can find print and digital resources available for your use on our Partner Communications website.

Contact Us

Reach out to us as we are here to support you in this work going out to our communities to enhance vaccine confidence and increase vaccination rates. If you have any other ideas, communication needs, or tools that you would like to see added to this page, email Samantha Bertomen at sbertomen@tchd.org.

Thank you for supporting your communities in getting vaccinated and showing them how easy it is with a vaccine site near them. Every person who is vaccinated is protecting themselves, their loved ones, and their community. Soon we will get back to the Colorado we love.